This funny bird is called Cocorifeu.
He is a flamboyant rooster-phoenix who dreams of being an Olympic mascot.
If his armband bears the number 24, it is not stamped
JO
or
Paris.
“This plush,
specifies its promoter, Gilles Attaf,
will also be the symbol of the industrial renaissance of our territories.”
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The man is president of the association Origine France Garantie (OFG) which has managed, since 2011, a voluntary certification for companies that want to highlight their "made in France".
Inevitably, in November 2022, Gilles Attaf saw red when he learned that a large part of the Paris 2024 mascots would come from China.
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“We are told that it is no longer possible to manufacture products in large volumes in France at low prices. We intend to prove the contrary
, ”he says.
A design agency, Calypso, imagined Cocorifeu;
a design office, La Source française, is responsible for identifying recyclable textile materials for its manufacture;
an Auvergne SME is ready to launch at an acceptable price.
OFG registered the model.
The pre-order campaign for individuals will begin soon on the Ulule platform.
The objective is to produce only the quantity ordered to avoid unsold stock.
Gilles Attaf is convinced of this:
“If there is an offer, there will be a demand
.
Already, companies are contacting us to buy Cocorifeu as a gift for their customers.”
